Popular among younger folks, the TikTok social media platform is becoming increasingly more important for automakers. As it stands, BMW leads the way when it comes to car-related content by generating a combined 49.2 billion…
BMW is the most popular luxury vehicle brand on TikTok, according to new research from Dick Lovett. The research analyzed the number of views on TikTok videos using hashtags mentioning each vehicle make and model,…
Social media is now part of our lives. Period. The various platforms we’re using are becoming more and more popular and are influencing our lives more than we (or their creators) ever imagined. TikTok is…
New cars, addressing new demographics are bound to require new methods of advertising and promoting. That’s exactly what BMW is doing for the new 1 Series, with a new challenge, sort of speak. The Bavarian…
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