Power of Choice

As most of us expected, the facelift applied to the BMW X3 earlier this year trickled down to the iX3 as well. The all-electric version of the BMW X3 is now out in full and…

The BMW Group plant Dingolfing aims to increase the number of vehicles assembled in 2021 by doubling the production of electric models. Starting summer 2021, the BMW iX will lead the factory’s transformation process. With…

BMW Group’s Power of Choice strategy is an all-rounding, multi-pillar approach to future mobility, as detailed by R&D chief Klaus Fröhlich. In a recent presentation video, Fröhlich stresses the fact that the key to ensure…