The New York Times recently published a complimentary article about BMW, applauding the company’s strategic decision to base its current electric vehicles on a flexible architecture. A few years ago, BMW overhauled their rear-wheel drive…
BMW is entering a new era this decade and the Bavarian car maker isn’t shy talking about it. The Germans announced today a new investment worth 400 million Euros in the Munich plant, aimed at…
The term cluster architecture and its abbreviation CLAR have been a keyword in BMW’s language over the years. The highly flexible architecture has taken the place of classic car platforms and therefore can be used…
Back in 2014, first news around a new rear-wheel drive platform surfaced on the interwebs. Dr. Friedrich Eichiner, BMW CFO, confirmed yesterday the new architecture during BMW’s annual press conference. “The new rear-wheel-drive architecture is…
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