News
DriveNow, the car sharing joint venture of the BMW Group and Sixt SE, are bringing their range of services to Helsinki. Starting May 24, 2017, operations will commence in the Finnish capital with initially 150…
Horatiu Boeriu / May 11, 2017
News
Parking in Seattle’s busy Capitol Hill neighborhood is about to get easier for BMW ReachNow customers. The car-sharing service that competes with Car2Go, announced Wednesday that it will now offer a dedicated parking lot in…
Horatiu Boeriu / March 9, 2017
News
In December 2016, BMW’s ReachNow car sharing service in Brooklyn was put on hold due to vehicle maintenance issues and a problem with the app displaying the correct number of cars, according to BMW. The service…
Horatiu Boeriu / January 18, 2017
Interesting
Being mobile and getting to where you need to go quickly in today’s fast-paced bustling cities is a must. Owning a car is not an option for everyone; be it cost-of-ownership, congestion frustration or space….
James Bachici / January 12, 2017
Interesting
Book by Cadillac — A good idea for BMW?
by Nico DeMattia / Date: January 8, 2017
BMW i
BMW has long said that BMW i wasn’t created exclusively for developing and manufacturing their plug in electric vehicles; that it would also be devoted to developing sustainable mobility solutions as well. Car sharing is…
Tom Moloughney / December 10, 2016
BMW i
BMW’s ReachNow program, currently available in Seattle, Portland and New York City, launches a new innovation – ReachNow Residential. Due out on December 8, the Residential program will tie a designated small fleet of vehicles…
Horatiu Boeriu / November 30, 2016
MINI
Even before BMW Group’s car sharing program was launched in the shape of ReachNow, officials from Bavaria talked about offering people the possibility of putting their cars to work. Yesterday, along with the announcement of…
Gabriel Nica / November 16, 2016
News
During a press conference at the Los Angeles Auto Show’s Automobility LA, ReachNow, BMW Group’s free-floating premium car sharing service, announced its latest city expansion into Brooklyn, NY and debuted four new mobility services: Ride,…
Horatiu Boeriu / November 15, 2016
News
BMW ReachNow car-sharing service will offer new long-term rates for weekend trips and business travelers in the Seattle area. The long-term rates cater to customers that want to rent one of 520 free-floating vehicles for…
Horatiu Boeriu / October 19, 2016
News
Portlanders have a new way to get around town with today’s official launch of ReachNow car sharing. ReachNow provides members with convenient and easy access to a fleet of new BMW and MINI vehicles perfect…
Horatiu Boeriu / September 19, 2016