The latest Youtube promo from BMW shows how you can now configure online your own BMW with M Performance Parts. Historically, all the M Performance Parts were part of an accessories catalog and were added…
The market launch of the BMW 2 Series Coupé clinches pole position in the premium compact segment. The figure 2 in the model designation represents supreme sporty flair while the letter M boasts the attractive…
Developed from motor racing expertise, perfectly tailored to the model in question and designed to be combined according to individual preference – this is the BMW M Performance Parts program. BMW is now expanding the…
BMWBLOG had the opportunity to interview Gordon McDonnell, Accessory & Lifestyle Manager BMWNA, and Eric Riehle, M Performance Parts Manager. The main topic of our discussion revolved around the new M Performance Parts catalog and…
BMW M Performance Parts stands for original BMW retrofit equipment in four categories: aerodynamics, drivetrain, cockpit and chassis. To provide the best parts for customized and even sportier design, a lot of work has to…
At the Geneva Motor Show, BMW introduced the F20 125i M Performance vehicle designed in close collaboration with BMW M in the areas of powertrain, suspension, aerodynamics and cockpit. The BMW 125i Hatchback showcased at…
Ahead of the Geneva Motor Show premiere, BMW unveils a new video showcasing the upcoming M Performance Parts. The footage features a BMW 1 Series Hatchback with the black racing stripe, among other visual enhancements….
The 2012 Geneva Auto Show marks the premiere of a range of Original BMW Accessories developed to customize and enhance the look and feel of the new 3 Series Sedan. Exterior offerings range from unique…
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