BMW M5
In a new clip promoting the marketing gimmick M Town, we see for the first time the M Town Middle School, which of course is not an ordinary school. At the center of the curriculum…
Horatiu Boeriu / March 4, 2019
BMW M4
When looking for a color that is as rare as it is eye-catching, a few BMW Individual customers end up at the Urban Green Metallic. The strong olive green undoubtedly makes any BMW stand out…
Horatiu Boeriu / February 26, 2019
7 Series
The unveil of the new 2019 BMW 7 Series Facelift brought an extensive photo gallery which mostly focused on the 750i model. While the V8-powered limousine is one of the top selling 7 Series, the…
Horatiu Boeriu / January 17, 2019
BMW X7
From Moonstone Metallic to Azurite Black Metallic, BMW Individual offers customers a world of exclusive exterior paint finishes. Future BMW owners can pick their favorite custom color or create their own unique paint finish to…
Horatiu Boeriu / January 14, 2019
8 Series
WORLD PREMIERE: BMW Individual M850i Night Sky
by Horatiu Boeriu / Date: January 3, 2019
BMW M3
The production end of the BMW M3 of the current generation (F80) for Europe has come to an end. To give the car a proper send off, BMW M and Individual teamed up with German…
Horatiu Boeriu / November 11, 2018
BMW M2
It’s widely know that BMW has yet to offer an Individual program for the M2 and its successor, the M2 Competition, so for years, BMW owners have been craving some unique colors for their exciting…
Horatiu Boeriu / September 5, 2018
BMW M4
International Cat Day is a celebration which takes place on 8 August, every year. It was created in 2002 by the International Fund for Animal Welfare. There are 85.8 million cats owned in the United States,…
Horatiu Boeriu / August 8, 2018
3 Series
While BMW’s Individual program is available for a wide range of series production cars, there are still a few models that have been excluded, like the 2 Series, M2 Coupe and X- models (with one…
Horatiu Boeriu / July 26, 2018
BMW M4
If the Java Green color is too common these days, BMW M and Individual are offering an alternative – the Signal Green. Perhaps the greenest of all green liveries from BMW Individual. the Signal Green…
Horatiu Boeriu / July 17, 2018
BMW M5
We’ve felt for some time now that BMW should really market its Individual program more. Many BMW enthusiasts are completely unaware that they can get the Individual treatment on their car before it even takes…
Nico DeMattia / July 9, 2018