Designing ‘i’ Into the BMW Brand
The design of the new BMW i sub-brand. Learn more about BMW i3 and BMW i8
i3
BMW i World Premiere Summary
Remember this date: July 29th 2011. Location: Frankfurt, Germany. Topic: BMW i Future Mobility.
BMWBLOG at the launch of new BMW i3 and i8
Yesterday, BMWBLOG attended the official launch of the all-new and revolutionary BMW i3 and i8. The first vehicles to emerge under the i sub-brand were introduced to the world in front of journalist from around the world.
Live Photos: BMW i3 and i8
BMWBLOG brings you the first live photos of the new BMW i3 and i8. Unveiled today in Frankfurt, the new BMW i vehicles mark the beginning of a new era for BMW.
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Videos: BMW i3 and BMW i8
Here are the first videos of the all-new BMW i3 and BMW i8 unveiled today.
World Premiere: BMW i3 and BMW i8
The BMW Group showcases its visions of future mobility in the shape of the BMW i3 Concept and BMW i8 Concept studies
New Rendering: 2013 BMW i3
In 2013, BMW will bring to market their first mass-production electric vehicle. Dubbed i3, the Megacity EV is the first model to emerge under the Project i umbrella, a BMW initiative that started five years ago.
BMW i USA Website Now Live!
BMW i website for North America just went live at www.bmw-i-usa.com. The dedicated web content will focus on the upcoming BMW i sub-brand and the first electric vehicles to emerge from under the Project i umbrella: BMW i3 and i8.
BMW plans to sell at least 30,000 units a year of its i3
In an interview for Automotive News, Ian Robertson, member of the BMW board responsible for sales and marketing, said BMW aims to sell at least 30,000 units of its i3 electric vehicle a year beginning in 2014.
Behind the design of the new BMW sub-brand
Last year, BMW began to openly discuss about their latestand the biggest project the company has initiated in its history: a new sub-brand which will market an entire line-up of electric vehicles.
