Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
The One and Only: BMW E34 M5 Convertible

The One and Only: BMW E34 M5 Convertible

Not a first time unveiling, but always pleasant to see the one-off BMW E34 M5 Convertible. The history of the “never produced M5 Convertible” goes something like this. In 1989, Motorsport engineers developed an M5…

Live Photos from M: BMW M3 GTS

Live Photos from M: BMW M3 GTS

Last summer, BMW launched a new limited edition model built atop the popular BMW M3 Coupe. Dubbed M3 GTS, the new racing-oriented M3 was made available to European customers only. In a previous interview, Larry…

Hidden Gem: BMW V12 LMR

Hidden Gem: BMW V12 LMR

BMW M was full of surprises this past weekend and gave selected journalists a tour inside their “secret garage”. Another gem hiding in the M fortress in Garching, was the BMW V12 LMR, the very…

Video: BMW M3 Lightweight

BMW M3 Royal Edition for the UK

BMW M3 Royal Edition for the UK

As Great Britain becomes gripped by royal wedding fever BMW has created a limited edition of the BMW M3 CoupĂ© to celebrate this special occasion. Now available to order from dealerships across the country, the…

Live Photos: BMW X5 LeMans

Live Photos: BMW X5 LeMans

Another hidden gem in the garages at BMW M facility in Garching was a BMW X5 LeMans. The one-off model was built by BMW to celebrate their 1999 victory at Le Mans using the 6.0…

BMW M8 makes another appearance

BMW M8 makes another appearance

Our first encounter with the on-off BMW M8 took place last year at the BMW Museum in Munich where the M folks decided to surprise the journalists with an unexpected appearance of the long-time rumored…

Never Built: BMW E46 M3 Touring

Never Built: BMW E46 M3 Touring

Buried deep in the secret garage at BMW M in Garching lays an exciting M3 that never saw daylight. The E46 BMW M3 Touring is an on-off car built by BMW that due to homologation…