Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Video: BMW shows hands-free driving on Autobahn

Video: BMW shows hands-free driving on Autobahn

Last August we went for an interesting drive around Laguna Seca in BMW’s Track Trainer, a modified 3 Series built on the standard production of the 330i model. The car uses a built-in GPS, a…

BMW X5 M50d and BMW X6 M50d

BMW X5 M50d and BMW X6 M50d

The global success of the BMW X model concept is rooted in a level of sporting flair unmatched by any other all-wheel-drive car with off-road capability. The powerful engines, advanced chassis technology and BMW xDrive…

BMW M550d xDrive and BMW M550d xDrive Touring

BMW M550d xDrive and BMW M550d xDrive Touring

In what seems like the blink of an eye, the BMW 5 Series range has established itself as the best-selling model in the executive segment. A convincing balance between dynamics and ride comfort, exemplary efficiency,…

World Premiere: 2013 BMW X6 Facelift

World Premiere: 2013 BMW X6 Facelift

BMW today revealed the first images and information about the newly updated 2013 BMW X6 Sports Activity Coupe which arrives in US BMW Centers this spring. The world’s first ever Sports Activity Coupe stills offers…

BMW M Performance Automobiles: market launch dates and prices for Germany

World Premiere: BMW M Performance Automobiles

World Premiere: BMW M Performance Automobiles

New BMW M GmbH product range based on current BMW models; BMW M Performance Automobiles complement the model family with their clear focus on sports performance combined with unrestricted everyday usability and outstanding efficiency; new…

PP-Performance: BMW M5 (F10) tuning 620HP and 750Nm

PP-Performance: BMW M5 (F10) tuning 620HP and 750Nm

German tuner PP-Performance releases their first ECU tuning stage for the F10 BMW M5. From the stock 560 horsepower and 680 Nm of torque, the Stage 1 Performance Package takes the V8 turbocharged unit to…

BMW to use touch-sensitive smart fabric in cars

BMW to use touch-sensitive smart fabric in cars

In 2011 at the Geneva Motor Show, BMW introduced the Vision ConnectedDrive, a concept that showcased future technologies that will make their way into BMW production vehicles. Among the innovative features, one stood out in…

Rumor: MINI Kills Rocketman

Rumor: MINI Kills Rocketman

UK magazine CAR reports that last year’s Geneva premiere, the Mini Rocketman, has not been greenlighted for production. Same report says that BMW has recently signed off on a few new MINIs, but the Rocketman…

UK Market: BMW is BusinessCar Manufacturer of the Year

BMW UK has scooped six awards from one of the country’s leading fleet publications. BusinessCar magazine has honoured BMW with the headline accolade of ‘Manufacturer of the Year’, for the fourth year in a row,…

Review: 2012 BMW 320d EfficientDynamics Edition

Diesel-centric website The Diesel Driver brings us the first test drive review of the new F30 BMW 320d EfficientDynamics. Available only to European customers, the 320d ED is powered by a turbocharged 2.0-liter four cylinder…