Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
2013 New York Auto Show: MINI Paceman JCW

2013 New York Auto Show: MINI Paceman JCW

After its world debut in Paris back in 2012, the MINI Paceman comes to New York City. In a neighborhood like Tribeca or Soho, the “two-door Countryman” feels at home and without a doubt is…

BMW Announces Four New App Integrations for iPhone

BMW Announces Four New App Integrations for iPhone

BMW today announced four new partners to provide BMW Approved Apps for BMW Apps option for Apple iPhone. The latest BMW Approved Apps include Audible (downloadable audio books and other spoken-word content), Glympse (location sharing),…

2012 BMW 335i M Performance Parts - Photos

2012 BMW 335i M Performance Parts – Photos

While driving the new 2014 BMW 328d and the 3-cylinder “baby-six” in NJ, one other vehicle caught our attention. It remains unknown if it was placed before our eyes on purpose or by accident, but…

BMW M Performance Power Kit Now Available for 2012 and Later BMW 335i Sedan. $1100

BMW M6 and 6 Series changes for Model Year 2014

BMW M6 and 6 Series changes for Model Year 2014

All 2014 BMW 6 Series models receive the latest BMW iDrive version 4.2 2014 640i Gran Coupe now available with xDrive all-wheel drive The 640i, 650i, and M6 models become the latest models to benefit…

Video: BMW 120d xDrive climbs the mountain

Video: BMW 120d xDrive climbs the mountain

Romanian magazine ProMotor takes on the challenge to climb a snowy mountain aboard the BMW 120d xDrive. But it’s the small compact BMW enough to accomplish the daring task? Maybe, but just in case, the…