Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Driving the BMW M6 Gran Coupe to 2013 M Festival

Driving the BMW M6 Gran Coupe to 2013 M Festival

This week we’re in Germany test driving the new BMW M6 Gran Coupe while heading towards Nurburgring for the 24 hour race and the now annual M Festival. The biggest M Festival in the world…

BMW M6 Gran Coupe in Sakhir Orange and Frozen White

BMW M6 Gran Coupe in Sakhir Orange and Frozen White

Spy photographer Palbay spotted the BMW M6 Gran Coupe in Sakhir Orange and Frozen White. The four-door coupe goes on sale this month and dealerships across the country are already receiving their first units. The…

All Four M3 Generations (E30, E36, E46, E90) At The Track

E30 BMW M3: Most Overhyped Classic?

AFTER/DRIVE and its host Mike Spinelli are posing the following question: Is the E30 BMW M3 most overhyped classic? The 1986-1991 BMW M3 is blowing up, rocketing 27% in value since last year. The iconic…

BMW Team RLL Qualifies 5th and 8th for ALMS Monterey

BMW Team RLL Qualifies 5th and 8th for ALMS Monterey

BMW Team RLL will start in the fifth and eighth positions in tomorrow’s four-hour American Le Mans Monterey race at Laguna Seca, the third round of the 2013 American Le Mans Series. Maxime Martin, driving…

BMW Genius Program rolls out in the UK

BMW Genius Program rolls out in the UK

BMW has started the national roll-out of a ‘BMW Genius’ program at UK dealerships following a highly successful pilot scheme in 2012. Each BMW Genius will be steeped in the increasingly sophisticated technologies and personalisation…