Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW i8 Test Drive - Video Review

BMW i8 Test Drive – Video Review

Steve Sutcliffe of Autocar tests the BMW i8 on the very best driving roads that Scotland has to offer. BMW i8 uses a plug-in hybrid system consisting of a turbocharged three-cylinder BMW TwinPower Turbo petrol…

New Videos: BMW 2 Series Active Tourer in Austria

New Videos: BMW 2 Series Active Tourer in Austria

New footage of the BMW 2 Series Active Tourer while on location in Soelden, Austria. By expanding its product range, BMW is looking to attract new customer groups to the virtues of the BMW brand,…

BMW runs out of “Pure Impulse” i8 leather

BMW defends plan to build X7 SUV

After years of promoting the image of EfficientDynamics, BMW has recently announced their plants to build a large SUV, a side step from the “green message” promoted by the brand. The BMW X7 is scheduled…

BMW M235i Track Edition - UNVEILED

BMW M235i Track Edition – UNVEILED

The BMW M235i Track Edition for the Dutch market has just been announced. BMW customers in Netherlands will have the unique opportunity to purchase 12 exclusive M235i models. The M235i Track Edition forgoes any power…