Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

BMW stays ahead in global sales

The September 2014 premium car sales numbers are in and BMW continues to lead globally, ahead of German rivals Audi and Mercedes-Benz. But with a strong sales month, Mercedes is closing the gap. BMW sales…

BMW to bring significant updates to i3 REx in 2015

BMW to bring significant updates to i3 REx in 2015

Consumer Reports, citing BMW official sources, states that significant changes will be brought to the BMW i3 Rex – Range Extender in 2015. BMW spokesman, Matthew Russell, confirmed to the media outlet that that several…

GSC BMW i8: Tuning program i8 iTRON

Tuning shop German Special Customs releases the BMW i8 iTRON program for the exciting hybrid sportscar. The appearance of the BMW i8 is already futuristic, sporty and aggressive so the task to improve those qualities…

BMW Group assembles first car in Brazil

BMW Group assembles first car in Brazil

Today, the BMW Group celebrated the first car to be assembled in its new South American automobile plant in Araquari, Santa Catarina State (Brazil). Over the course of the next few years, more than 200…

Drag Race: BMW M6 Gran Coupe vs Nissan GT-R 550 HP

AC Schnitzer BMW 4 Series Gran Coupe - Tuning Program

AC Schnitzer BMW 4 Series Gran Coupe – Tuning Program

German tuner AC Schnitzer has unveiled their tuning program for the BMW 4-Series Gran CoupĂ©. Dubbed ACS4 Gran Coupe, the aftermarket program brings both visual and power upgrades. Styling-wise, the already beautiful looking 4 Series…

BMW M6 GT3 coming to Motorsport in 2016

BMW M6 GT3 coming to Motorsport in 2016

BMW Motorsport will add a new chapter to its success story in GT racing in 2016. The BMW M6 GT3 will replace the BMW Z4 GT3, which has been in action since 2010. Development work…

BMW ActiveHybrid 7 Individual Edition for Japan

BMW ActiveHybrid 7 Individual Edition for Japan

BMW Japan unveils a new limited edition model based of the 7 Series sedan. Dubbed BMW ActiveHybrid 7 Individual Edition, the limited model is scheduled for delivery in December 2014 and only 20 units were…