Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Video Gallery: 2015 BMW X6

Video Gallery: 2015 BMW X6

From Spartanburg, South Carolina, we bring you a new video gallery of the new 2015 BMW X6. While at the BMW plant, we had the opportunity to sample both the X6 xDrive50i and the X6…

BMW Product Manager Explains The BMW 2 Series Active Tourer

BMW Product Manager Explains The BMW 2 Series Active Tourer

At the BMW 2 Series Active Tourer media launch in Innsbruck, Austria, BMWBLOG interviewed BMW Product Manager Jochen Schmalholz in charge of the first front-wheel drive BMW. Schmalholz spent some time with us explaining the…

BMW F80 M3 against Audi RS4 Avant - Video

BMW F80 M3 against Audi RS4 Avant – Video

Approximately 300 kilograms separate the new BMW F80 M3 Sedan from Audi RS4 Avant. Due to the combined form and all-wheel drive, the Audi RS 4 Avant is indeed much heavier than the sporty established power…

New Photos: BMW M4 Coupe with M Performance Parts

Vorsteiner Introduces All New Flow Forged Wheel Program

Celebrating 10 year of Vorsteiner, the California-based tuning shop unveils their new line of Flow Forged wheels. The new line-up will be introduced at the 2014 SEMA tuning and aftermarket show and will be showcased…

BMW hosts an event on wearables at BMW Welt

Two weeks ago, BMW extended an invitation to participate at a special event in the heart of Munich. The famous BMW Welt was hosting an event focusing on innovation, mobility and gadgets – or to…