The brand new BMW 7 Series had its world premiere last month and the internet is already buzzing about its design features and technology. Offering a unique blend of sportiness and luxury, the 7 Series was always aimed at owners who require comfort, albeit with a touch of dynamics.
BMW will initially offer four models of 7 Series; the 730d, 740i, the 740e and 750i, all of which will be available in long-wheelbase variants. The North American market will only receive the long wheelbase models which means BMW is aiming towards the highest level of luxury and comfort for the North American customers.
The 740i and 750i will be rear-wheel drive in standard firn with xDrive being optional for harsh weather climates; though the 740e plug-in hybrid will be xDrive only. All of the models feature some exciting new design features that will put the new 7 Series head-to-head with the Mercedes-Benz S-Class.
We’ve gathered seven remarkable design features on the new BMW 7 Series:
1. Kidney Grilles
2. Rear Lights
3. The more prominent signature Hofmeister Kink design
4. Driver oriented center console section
5. Interior ambient lighting
6. Clean aluminum and wood inserts
7. Â Luxury Seating Comfort and Rear Executive Lounge Seating packages
You forgot the great leather work,
True
Definitely a great addition, thanks for the idea!
It was one of the biggest things that caught my attention in the new 7. I think the four best interiors BMW makes are, the 6-Series, X5, X6, and the new 7, the quality in the design, and execution are fantastic.
Even the BMW F20 1 Series provided much improvements in the interior design and feel, let alone the newer bigger brothers of that model as clearly showcased with for example the new 3 Series.
They have stepped up interior quality throughout the entire lineup, but the big BMWs now have a truely premium look and feel to them. I remember my mother’s 1995 740i, the interior was almost identical to the 5-Series of the same period. Now BMW’s high end models seem like, Rolls Royce meets German modernist design.
There’s one thing I always liked about bimmers, the build quality and premium feeling overall.
I agree
No love for the Hockey stick ?
Damn, missed out on that one for sure!
No love at all :-D
Good article. The new 7er will surely make a statement on the road. The new technology features and overall interior / exterior design is nicely executed.
I’d also add to the list the shaped side mirrors which extend from the body on a slender stalk. They seem to be inspired by the BMW Vision Future Luxury Concept.
Much thanks! The idea was to show how much the overall design has been improved in most cases, but also to add an emphasis on some particular details. The car looks stunning!
I’ve been wondering about the Piano Black finish beneath the wood & surrounded by the Aluminum in the dashboard, is that purely cosmetic & can be spec’d in either Silver Aluminum or Piano Black like the Audi A8? Or is necessary to hide the censors for the iDrive’s Gesture Controls?
It already contains 2 small screens for the AC
I love that there are so many design details spread throughout the car. I spend hours dissecting every little detail… and there are plenty. A little line here, an interesting curve there. And I’m sure that once you see the car in person, the number of detail will increase.
Exactly that! We all noticed how many small features make this a highly relevant vehicle in aesthetic terms, specially with the small details included everywhere. I should personally be seeing the car in person in the forthcoming weeks.
I saw it twice yet, it is just amazing. When you see the car in person you will fall in love even more. Definitely the best in class now!
Did they get rid of the side cameras in the front bumper?