One of viral campaigns taking place online these days is called #IceBucketChallenge, a dare to have a full bucket of ice water thrown on you. The “receiver” gets to nominate other people as well who have 24 hrs to complete the challenge.
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From LeBron James, Mark Zuckerberg to Bill Gates and many many other famous people have taken on the challenge in quite some unique ways.
Now David Duncan, Head of MINI USA, is challenging every single MINI owner to show that even though they drive a small car, they can do big things.
Ready to take on the challenge?