The largest aftermarket and tuning car show in the world, SEMA, kicked off today in the beautiful Sin City.

Over the course of four days, Las Vegas will host thousands of companies and tens of thousands of visitors who came to the trade show to admire the latest and greatest in the tuning world, and not only.

For the first time also, BMW North America has their own booth at SEMA, a sign that even OEMs can’t ignore anymore the large and lucrative aftermarket parts segment.

Day 1 is over and we can now bring you an extensive photo gallery of some of the coolest cars and products we have seen at SEMA.

Let’s have a look.

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Photos by Eric Warren