Behind the design of the new BMW sub-brand
Last year, BMW began to openly discuss about their latestand the biggest project the company has initiated in its history: a new sub-brand which will market an entire line-up of electric vehicles.
BMW i
BMW launches “i Ventures” fund in NYC, signed 1st strategic partnership
BMW launches "i Ventures" fund in New York City
BMW i – BORN ELECTRIC
Saturday evening saw the launch of teaser communications for the new BMW i sub-brand. The new BMW i will sell the upcoming i3 and i8 models
New BMW sub-brand: BMW i
The new BMW sub-brand focused on developing sustainable mobility solutions has been launched. “BMW i represents a new movement in premium mobility.
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BMW’s new sub-brand “i”. Mega City vehicle will be called “i3”, Vision is “i8”
BMW announces a new sub-brand: BMW i
BMW to launch new “i” sub-brand on Monday, February 21
On Monday, February 21, BMW will host a press conference in Germany announcing the a new sub-brand. The new "i" brand will offer a badge to all the upcoming BMW electric vehicles.
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