BMW i

Auto Journalism veteran drives BMW i3 for first time

Auto Journalism veteran drives BMW i3 for first time

BMW’s funky looking i3 is nothing new. It’s been around for a few years now and has been driven and review by pretty much everyone in the industry. However, automotive journalism veteran and Automobile Magazine…

BMW i8 "Celebration Edition Protonic Red" for Japan

BMW i8 “Celebration Edition Protonic Red” for Japan

BMW Japan continues the celebration of BMW’s 100th birthday with a new, limited edition model. The BMW i8 Celebration Edition Protonic Red is limited to 20 units which will be delivered in October. BMW i8…

America’s Cup Team Highlights BMW i Solar Carport

America’s Cup Team Highlights BMW i Solar Carport

During the recent America’s Cup Yacht Race in New York City, the America’s Cup Village highlighted BMW’s i Solar Carport where it converted solar energy to charge a BMW i8 and a BMW X5 xDrive40e…

BMW Considers Plug-in Hybrids Just a Stepping Stone

BMW Considers Plug-in Hybrids Just a Stepping Stone

BMW is currently rolling out a couple of brand new plug-in hybrids, looking to comply with the European legislation – which is getting draconian as we get closer to 2020 – and offer more choices…

Video: Is the BMW i8 a Supercar or a City Car?

BMW's Connected Future Vision getting closer

BMW’s Connected Future Vision getting closer

A while back, at the 2016 CES (Consumer Electronics Show), BMW showcased its vision for the future of the automobile, called “The Internet of Things“. It was an incredibly interesting and forward-thinking vision of the…

BMW iPerformance Models Will Have Special Badging

BMW iPerformance Models Will Have Special Badging

Starting this summer, the plug-in hybrid models built by BMW will be called iPerformance, a move that is meant to emphasize the fact that technology from the BMW i sub-brand is being used across the…

Video: How the BMW i8 Futurismo Edition Was Made

Video: How the BMW i8 Futurismo Edition Was Made

This week, BMW Italia, in collaboration with Garage Italia Customs, revealed what some may consider a new BMW Art Car: the BMW i8 Futurismo Edition. While the creation of the two companies didn’t include any…