Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

Amazing Video: BMW F10 M5 at the race track

BMW M releases a new video of the upcoming F10 M5. The new footage showcases the M5 being tested at the BMW secret facility in Miramas, France. If you had any doubts that the M5…

MINI WRC Team: 6th place at Rally Sardinia

The MINI WRC Team has taken a lot of positives from its first ever event. In Rally Italy, Sardinia Dani Sordo (ES) and Carlos del Barrio (ES) brought their MINI John Cooper Works WRC to…

BMWBLOG First Drive: 2012 BMW 650i Convertible – The Real Grand Tourer

Photos: BMW preparing for the 1M Test Drives

Photos: BMW preparing for the 1M Test Drives

Our friend Palbay, the South Carolina spy photographer, managed to snap a few shots of an open truck transporting several 1M vehicles with NJ license plates. Most likely these are manufacturer cars on their way…

Videos: Head-Up Display in the new BMW 6 Series

According to BMW, it takes one second and 28 meters from the time you take your eyes off the road and read 100 km/h on the speedometer. To overcome this distraction, BMW equipped the new…

BMW 1M Design Sketch: A Gift For BMWBLOG

BMW 1M Design Sketch: A Gift For BMWBLOG

Earlier this year, BMW’s minisite, M-Power.com open the registration gates for the 1M buyers. The first 1,000 1M owners to input their name in the M-Power room would have received a design sketch of the…

BMW Guggenheim Lab to Launch in New York in August 2011

BMW Guggenheim Lab to Launch in New York in August 2011

Richard Armstrong, Director of the Solomon R. Guggenheim Museum and Foundation, and Jim O’Donnell, President and CEO, BMW North America, LLC, announced today that the BMW Guggenheim Lab will launch in New York City from…

BitDefender “Enjoy The Ride: Win a BMW 3 Series

BitDefender “Enjoy The Ride: Win a BMW 3 Series

BitDefender, the provider of internet security solutions, has announced the launch of its “Enjoy the Ride” Facebook campaign, aimed at raising awareness of BitDefender’s efforts to protect users of the social network. The campaign, which…