Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
New entry-level model: BMW X3 sDrive18d

New entry-level model: BMW X3 sDrive18d

As part of its ongoing model offensive in the Sports Activity Vehicle segment, BMW is set to present the seventh variant of the successful BMW X3 in autumn 2012. The new BMW X3 sDrive18d takes on…

Photo Gallery: BMW Zagato Roadster at Pebble Beach

Photo Gallery: BMW Zagato Roadster at Pebble Beach

The 2012 Pebble Beach Concourse d’Elegance marked the world debut of BMW’s second collaboration with the Italian design house Zagato. Built in just six week’s worth of lavish handcraftsmanship, the BMW Zagato Roadster joins the…

Rolls Royce presents the Phantom Coupé Aviator Collection

Rolls Royce presents the Phantom Coupé Aviator Collection

Inspired by Charles Stewart Rolls and the legend of the Schneider Trophy-winning Supermarine S6B (powered by a Rolls-Royce R Type engine), Rolls-Royce Motor Cars proudly present the Phantom CoupĂ© Aviator Collection. The collection celebrates the…

Rolls-Royce unveils 2013 Ghost at Pebble Beach

Rolls-Royce unveils 2013 Ghost at Pebble Beach

Rolls-Royce Motor Cars unveils 2013 Ghost with a one off edition celebrating Quail, a Motorsports gathering, the Pebble Beach Concours d’Elegance and Monterey. Every August the Monterey Peninsula plays host to what is arguably the…

BMW Team RLL Wins Road America for the Third Time in Four Years

Video: Learning Road America with Joerg Mueller

Video: Learning Road America with Joerg Mueller

BMW factory racer Joerg Mueller takes his first-ever laps around remarkable Road America in Elkhart Lake, Wisconsin.  Joerg gets behind a 2012 M3 Coupe for some slow-speed reconnaissance laps as the track was being prepared…

World Debut: BMW Zagato Roadster

Barely three months after the sensational premiere of the BMW Zagato CoupĂ©, BMW and Zagato are turning heads again at the 2012 Pebble Beach Concours d’Elegance with the fruits of their latest collaboration. Created in…

Video: 40 years of M-Power. BMW M history

Video: 40 years of M-Power. BMW M history

The story of the most powerful letter in the world started 40 years ago with the BMW 3.0 CSL CoupĂ© and the BMW Motorsport. In the latest video, BMW M and its CEO Dr. Friedrich…