Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW CEO reiterates MINI pull-out Brexit threat

BMW CEO reiterates MINI pull-out Brexit threat

Earlier this year, BMW Group has expressed its consideration to building its 2019 electric model in Germany due to concerns relating to Brexit. Last week, at the BMW’s annual meeting in Munich, BMW CEO Harald Kruger…

BMW X7 Crossover Arrives in Early 2019

BMW X7 Crossover Arrives in Early 2019

BMW’s SUV product offensive continues next with the addition of two new models – X2 and X7 – and the redesign of several others – X3, X4 and X5. BMW plans to unveil their largest…

A funny way to explain the new BMW M xDrive for the M5

A funny way to explain the new BMW M xDrive for the M5

When Jumping Jack puts on his racing suit, the innovative M xDrive drivetrain system of the all-new BMW M5 allows complete control over driving dynamics and traction. That’s the punchline BMW is using to explain…

New BMW F90 M5 - Most of the details revealed

New BMW F90 M5 – Most of the details revealed

At a special event last week, BMW invited a series of journalists to Miramas, France to test out a pre-production version of the next F90 M5. There are 100 M5 mules being tested all over…

BMW confirms xDrive for new M5 and 8-speed automatic transmission, no manual

BMW China Sales Soar 39%

BMW China Sales Soar 39%

BMW’s China sales rose to an impressive 39 percent share in China, after April sales numbers were reported this week. BMW topped its chief rivals Daimler and Volkswagen with a total of 48,869 units. Mercedes-Benz’s sales rose…