Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Debut: BMW 1 Series M Coupe MotoGP Safety Car

Debut: BMW 1 Series M Coupe MotoGP Safety Car

The motorcycle road racing world championship – or MotoGP – ranks among the world’s most popular and spectacular sporting events. The involvement of BMW M GmbH in motorcycle racing’s top-echelon event now enters its 13th…

iPhone App: BMW X3 Anywhere

BMW is stepping up their efforts in the mobile applications market. The latest app comes from BMW of North America and is titled: “BMW X3 Anywhere”. The app is built on the augmented reality principle…

BMW Group donates 1 Million Euro to help disaster victims

Given the devastating consequences of the earthquake and subsequent tsunami in Japan, the BMW Group is showing solidarity with the victims of the catastrophe and has pledged emergency aid totaling € 1 million. The company’s…

MINI Motorsport prepares for WRC debut

The MINI Rally Car is currently being tested near Sevilla. MINI WRC Team Engineering Planning Manager Nigel Riddle explains what the final tests for the upcoming MINI WRC Team season debut are all about. Nigel,…

Top Three World Car of the Year Finalists Announced – BMW 5 Series, Audi A8, Nissan Leaf

MINI Goodwood Concept headed to Shanghai Motor Show

MINI story of the day comes from Autoblog. At the recent Geneva Motor Show, a source within Mini revealed to the popular outlet that the automaker will be bringing a new concept, dubbed “Goodwood,” to…

New Videos: 2012 BMW 6 Series Coupe

New Videos: 2012 BMW 6 Series Coupe

New videos of the 2012 BMW 6 Series Coupe have just hit the web. Two of them are part of TV commercials being rolled out showcasing the renewed 6 Series family, this includes the last…

AC Schnitzer wheels for the new BMW 6 Series Convertible

AC Schnitzer wheels for the new BMW 6 Series Convertible

German tuner AC Schnitzer begins their 6 Series Convertible program with their own alloy wheels offerings. Featured on a 640i Convertible Space Gray Metallic, the tuner showcases type IV, two-tone type V and VIII wheels….