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Video: How BMW was able to “imprint” logo into viewers ‘minds’

Motorrad | December 25th, 2010 by Horatiu Boeriu

The video below shows the BMW advertising machine at its best. Aside from experimenting with 3D commercials, BMW has managed to push themselves even further …

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Michael Fux’s bespoke Rolls Royce – The Man Who Became a Paint

Rolls Royce | December 25th, 2010 by Horatiu Boeriu

Rolls-Royce have commissioned a series of short films telling extraordinary stories about extraordinary motor cars. The series is called 21st Century Legends. In this film, …

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Photo Comparison: BMW 3 Series Sedan LCI vs. 2012 Mercedes-Benz C-Class Facelift

3-Series, Featured Posts | December 24th, 2010 by Horatiu Boeriu

Earlier this week, Mercedes-Benz took off the veil of their latest update to the popular C-Class family. The facelifted C-Class launches in 2011 and as …

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BMWBLOG wishes all the readers a Merry Christmas

Others | December 24th, 2010 by Horatiu Boeriu

2010 is slowly coming to an end and looking back, this has been one of the busiest years for the team at BMWBLOG. With over …

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Rumor: Next F30 3 Series to be longer than the current model

Rumors | December 24th, 2010 by Horatiu Boeriu

Motor Trend has some new details on the upcoming 2012 BMW 3 Series. While we consider these simple rumors at the moment, we wanted to …

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BMW retires from the America’s Cup

News | December 23rd, 2010 by Horatiu Boeriu

Press Release: At the end of the year BMW will bring to a close its longstanding partnership with ORACLE Racing and thereby end its involvement …

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World Premieres set for BMW 6 Series Convertible, All-New BMW 1 Series M Coupe, and Updated 1 Series Models in Detroit

Auto Shows | December 23rd, 2010 by Horatiu Boeriu

Press Release: BMW will unveil two stunning signature cars at the North American International Auto Show in Detroit in January. The dazzling new BMW 650i …

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New round of the BMW M5 spyshots F10 in black

Spy Photos | December 23rd, 2010 by Horatiu Boeriu

The new F10 BMW M5 is just a couple of months away from its official unveiling, but in the mean time, the BMW engineers continue …

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What Car? Reader Awards 2010 – Best car overall BMW 1 Series Coupe

1-series | December 23rd, 2010 by Horatiu Boeriu

UK magazine What Car? awards the title of The Best Car Overall to the BMW 1 Series Coupe. Here is an excerpt from their review: …

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BMW wants to grow faster in China than the premium market

News | December 23rd, 2010 by Horatiu Boeriu

In the recent years, the Chinese automotive market has become increasingly important for all car manufacturers, and especially for those considered to be in the …

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