Welcome to BMWBLOG 3.0

Featured Posts, Interesting | January 19th, 2012 by 36
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BMWBLOG gets a new look. After months of development and planning, BMWBLOG 3.0 is now live and brings lots of changes. Nearly five years ago, …

BMWBLOG gets a new look. After months of development and planning, BMWBLOG 3.0 is now live and brings lots of changes.

Nearly five years ago, BMWBLOG launched as a website that acts as a single-point of BMW news. With the help of a great team, years later BMWBLOG grew to a level that very few of us imagined at the beginning of our journey. From just a few articles a month to over 3,000 posts now every year, BMWBLOG delivers the most comprehensive BMW content, starting with test drives and spy photos, and ending with editorials, exclusive interviews and driving events. MINI and Rolls Royce brands are represented as well in our coverage.

With the increase of unique and exclusive content, we soon ran into an issue: inability to keep some of these great articles in front of our readers’ eyes. Shortly after being published, many of these articles would move to the second or even third page of the site, therefore becoming more challenging to discover them.

And this is why BMWBLOG 3.0 comes online.

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More content just a click away

Our goal was to keep the web design framework close to what you have been accustomed to, including the top section that features the most interesting stories. This section is manually edited by our team.

But since we believe in the power of community, we decided to add another layer of top stories, this time operated by our readers. “Top Stories” section displays the most interesting articles based on your interaction with that content, from comments to page views and other unique metrics. Crowdsourcing is something we strongly believe in and by allowing the Top Stories to display the stories you find most interesting, we are moving the editorial process into your hands.

At the top, we have also selected some of the most popular categories that will allow you to drill through the content with a single click.

The front page also displays more Latest News, in a more compact design, with our Test Drives and Videos sections inserted between posts, another way for us to point to what we believe is interesting and exciting content.

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The sidebar is a combination of social media widgets and other manually selected content that will resurrect some our older stories. Facebook plays an important role in the “new media world” and now you can simply share these articles with your friends, again, through a single click.

At the bottom of the page, we included content sections that spark interest among our readers, another approach to keep content relevant and always available.

Inside the articles, we included a Top Stories carousel that gives you ability to jump into one of the most popular stories at any time, from any page. At the end of every article, related content is being expanded into two different sections with the single goal of tying similar articles to the main story.

Category pages are also revamped with a new format that allows for quick scan through articles.

Photo browsing. Easier than ever

One of the most popular requests we have received last year revolved around the development of a new photo gallery. With tens of thousands of photos uploaded to the website every year, our readers were looking for an easier and faster way to enjoy the beautiful galleries. Our development team delivered a simple, intuitive and modern photo browser that we hope will make enhance the photo experience.

Just a quick note on this: if you are looking for the large version of the photos, simply click on them and you will have the opportunity to browse through them at full scale as well.

Last but not least, our cool logo gets a facelift as well, maintaining the same idea as five years ago but with a modern approach.

We hope you will enjoy our new design and we encourage you to provide feedback and submit bugs you might find.


36 responses to “Welcome to BMWBLOG 3.0”

  1. Giom (iPad) says:

    Well done guys! Never ones to be resting on your laurels, the hard work pays off! The site is stunning and no doubt up there with the top blog sites.

  2. Tom says:

    This is the only thing that comes to my mind about the redesign:

    • Horatiu B. says:

      You mean after they ripped off our design a year ago? Using even the same color for links initially? Let’s not get into this. It looks nothing like theirs and we had this type of design since may 2010.

      Any other feedback that it’s actually constructive?

      • vaybach khan says:

        i follow bmwblog for years as the bimmerpost too…i dont think they stoled anything from the old site of yours, and im suprised by your comment cause u have been very professional in your comments…
        if u watch objectively.. the color of the brand is blue , it has the same bmw font …so it must look like its ripped off…but i think its not….i dont wanna be a picky but your home page background picture has the same motion blur effect as the one at bimmerpost…bmwblog is different site by concept from bimmerpost..and im glad you r improving .. specially the picture viewer ..its now much easier to preview pic gallery…maybe its ittle confusing for now  cause your home page is overcrowded with different posts (its the same one, but i cant see where r the newest) but i guess i get used to it…
        all in all its better and you have very good posts, so keep up.with a good work!

        • Horatiu B. says:

          Let’s not get into this. I can show you side-by-side the old design.

          We built on top of what we had 2 years ago and these attacks are expected.
          Next comments about nonsense will be deleted.

          • vaybach khan says:

            maybe your right ,its obvious you r more into it (and its obvious this is painful theme 4u ), but i got my opinion and i shared it with u…
            thats all..best regards 

          • Tom says:

            Yeah, I just shared my opinion with a meme picture that I thought was humorous.  I wasn’t trying to “attack” anyone…. but if this is how the admin treats his readers, I don’t know if I want to bother to keep visiting this site.

            We’re not secret agents from Bimmerpost out to get you, Horatiu.  In fact maybe 2 years ago I e-mailed you and told you about a site that was ripping your BMWBLOG content verbatim and leeching your photos.

          • Horatiu says:

            Tom, I would love to explain to you this further and show you my arguments, if you would like, please send me an email http://www.bmwblog.com/contact-us/

          • Tom says:


            Thank you for the kind offer, but I believe you already.  I can see how my post could be considered inflammatory to someone who has worked so hard on this site and I apologize.  I have been reading BMWBLOG for years and will continue to do so.

      • Adam says:


        I think the new design is way too cluttered. I liked the “old” design much better.

      • Tom says:

        Whoa, I didn’t expect a hostile reply.  I don’t really remember what their site or your site looked a year ago, I just think that they now look *very* similar as of this redesign.  Especially the header.

        I’m not on anyone’s “side”.  I do read both sites, though.

        • Horatiu says:

          And Tom, we never copy anyone, never did, never will. We always look forward and innovate. Same goes for articles, like photo comparisons that everyone does now, or simply the vision of a bmw blog, which was us again, first. The list can go on…

          • Tom says:

            I agree that the content on BMWBLOG is always far superior to the other sites, which is why I keep coming back.  Sorry if I offended you :)

          • Horatiu B. says:

            Thank you Tom.

            Not offended, just every other day someone from their site comes and bashes us, and usually they use an email address from another BMW forum to create animosity between us. Just bad business and it’s getting tiring.
            For a refresh on previous design, here is http://www.bimmertoday.de :) as you see, we started that structure with the header, featured stories then 3 next to it, then large photos on the page etc..even sidebar articles :)

            Anyway, thank you for the kind words and for reading us, we’ll try to do even better.

  3. Anonymous says:

    Great design!!!

  4. Anonymous says:

    i like the new design, i just wish you didn’t waste so much screen real estate; about 40% of my LCD shows nothing buy grey.  i know this problem isn’t specific to this website.  every website out there seems to be designed for 4:3 CRT monitors.  why?????!!  :(

  5. ANDU says:


  6. fruneed says:

    i like it

  7. Raddockery says:

    I love the new look!   well done!!!

  8. Ben says:

    I like the old design better. It fits better on my iPad

  9. Plaxico says:

    man and women lie numbers dont 
    34k FB -bmwblog
    200k FB-bimmerpost
    just saying….

  10. Alphablondie says:

    Sorry, just in case i missed something: What has happened to the German blog?

  11. Brad says:

    Ok I’m late to this post (I don’t know why I missed it when I first saw the new design but I did email you about the gallery bug =) Good job, loving the new design! Just curious why the german blog didnt get the same redesign though?

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