i8

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Spy Videos: BMW i8

After first spy photos of the 2014 BMW i8, here comes the first footage of the same car spotted during winter testing in Sweden. Judging by the sound engine, the BMW i8 prototype seem to…

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Behind the design of the new BMW sub-brand

Last year, BMW began to openly discuss about their latestand the biggest project the company has initiated in its history: a new sub-brand which will market an entire line-up of electric vehicles. The “next premium”…

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New BMW sub-brand: BMW i

The new BMW sub-brand focused on developing sustainable mobility solutions has been launched. “BMW i represents a new movement in premium mobility. With the introduction of this new sub-brand, the BMW Group reaffirms its leadership…

BMW’s new sub-brand “i”. Mega City vehicle will be called “i3”, Vision is “i8”