Benoit Jacob, BMW i head designer: “It always gets harder to drive”
Benoit Jacob, the head designer for the new BMW i family, recently attended a series of exhibitions and design discussions in New York.
BMW i8
BMW i USA Website Now Live!
BMW i website for North America just went live at www.bmw-i-usa.com. The dedicated web content will focus on the upcoming BMW i sub-brand and the first electric vehicles to emerge from under the Project i umbrella: BMW i3 and i8.
Spy Videos: BMW i8
After first spy photos of the 2014 BMW i8, here comes the first footage of the same car spotted during winter testing in Sweden.
BMW plans to sell at least 30,000 units a year of its i3
In an interview for Automotive News, Ian Robertson, member of the BMW board responsible for sales and marketing, said BMW aims to sell at least 30,000 units of its i3 electric vehicle a year beginning in 2014.
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What would you like to know about BMW i? Ask your questions!
BimmerToday will be sitting down for an interview with Dr. Klaus Draeger, Executive Vice President of BMW AG and R&D chief.
Video: BMW i Series Press Conference
At the iconic BMW Welt building in Munich, the German automaker revealed their new plans of taking the brand to the next level, and in this case, this involves the premium electric market.
Behind the design of the new BMW sub-brand
Last year, BMW began to openly discuss about their latestand the biggest project the company has initiated in its history: a new sub-brand which will market an entire line-up of electric vehicles.
New BMW sub-brand: BMW i
The new BMW sub-brand focused on developing sustainable mobility solutions has been launched. “BMW i represents a new movement in premium mobility.
BMW’s new sub-brand “i”. Mega City vehicle will be called “i3”, Vision is “i8”
BMW announces a new sub-brand: BMW i
