BMW Will Finally Roll Out Direct Sales In Europe In Mid-2027
The BMW Group's agency model strategy will expand from MINI to the core brand, with AI apparently playing a central role in how the company sells cars.
BMW Will Begin Direct Sales In Europe From 2027
BMW is encouraged by the success MINI is having with the agency model.
BMW Delays Direct Sales in the UK, but MINI Still on Track for March 2025
BMW is making adjustments to its transition to the agency model in Europe, refining its rollout timeline to integrate key learnings from MINI’s shift to direct sales.
MINI Direct Sales Model Delayed In Germany: Report
Automotive News Europe's German sister publication Automobilwoche cites a BMW Group insider claiming there are IT issues.
ADVERTISEMENT
Trending
1 
2 
3 
4 
5 
