BMW’s Neue Klasse Architecture Doesn’t Share Any Parts From Previous Generations
According to BMW's head of development Frank Weber, none of BMW's Neue Klasse chassis parts will be carryover from previous generations.
2023 CES
The BMW Color Changing Car – World’s First
After first showing off its E Ink technology, BMW is back with a newer, more high-tech, BMW color changing car
WORLD PREMIERE: Meet BMW Dee Merging the Physical With the Digital
At the 2023 Consumer Electronics Show, BMW Dee was unveiled, the brand's combination of physical and digital technology.
