BMW i8: 300,000 EUR advertising cost per car sold?
According to the German trade journal Advertising & Sell, BMW has invested no less than 16.6 million euros in the first half of 2014 for BMW i8 advertising. With currently 55 units sold, this comes…
According to the German trade journal Advertising & Sell, BMW has invested no less than 16.6 million euros in the first half of 2014 for BMW i8 advertising. With currently 55 units sold, this comes…
How safe is the BMW i3 in the worst case of a crash or other incidents? With its carbon passenger cell, the electric car not only delivers an exceptionally lightweight structure, but also an exceptionally…
The U.S. EPA has released the official figures for the new BMW i8: electric range – 15 Miles, MPGe – 76 miles and MPG combined (gasoline only) – 28. BMW originally had long claimed an…
In celebration of the US arrival of the BMW i8, the world’s most innovative sports car, a one-of-a-kind 2014 BMW i8 Concours d’Elegance Edition will be auctioned during the weekend of the 2014 Pebble Beach…
In July 2014, BMW USA sold 336 units of the BMW i3 electric vehicle. In June BMW sold 358 i3 models. InsideEVs says that the i3 inventory remains healthy around the country with close to…
BMWBLOG’s 2014 BMW i3 in Solar Orange just went Status 150 – Production Started today and we have our VIN. Choosing an i3 wasn’t a difficult decision. The tough decision, however, was deciding to get…
If you listen to BMW marketing, they’ll have you convinced that the only place to really experience the full benefits of the i3 is to drive it in a city environment. Pretty much every description…
BMW i DC Fast Chargers, developed in collaboration with Bosch Automotive Service Solutions, are half the size of current DC Combo fast chargers
BMW UK releases a video of the BMW i8 in London. A series of people talk about their fascination with the hybrid sportscar and what it means for them. BMW i8 uses a plug-in hybrid…
In celebration of the US arrival of the BMW i8, the world’s most innovative sports car, a one-of-a-kind 2014 BMW i8 Concours d’Elegance Edition will be auctioned during the weekend of the 2014 Pebble Beach…