BMW i, the BMW Group’s e-mobility brand, is pioneering new approaches to marketing. BMW i is implementing innovative online activities and incorporating three new digital channels in its online communications concept through foursquare, Mashable.com and…
Earlier this year, we reported that BMW is looking to build a new plant. The 50 percent increase in market share in the booming Brazilian market has made BMW look at their future expansion strategy….
According to German weekly business magazine WirtschaftsWoche, BMW and General Motors will sign a cooperation agreement that gives the German automaker access to GM’s existing fuel cell technology in exchange for research funding. BMW confirmed…
In an interview for Automotive News, BMW of North America boss says the company aims to boost the brand’s annual U.S. vehicle sales by 25 percent. “In the mid-term, we expect U.S. sales of 300,000…
Owning a BMW has its privileges – even more so, if you plan on attending the Big Ten Football Championship game on Saturday, December 3 at Lucas Oil Stadium. For being a valued and loyal…
BMW Group to Supply 1.6L and 2.0L BMW Fuel Efficient Diesel Engines to Toyota Motor BMW Group and Toyota Motor Corporation (TMC) announce that they today signed a memorandum of understanding (MOU) concerning a mid-to-long-term…
In the past years, the relationship between BMW of North America and its US dealerships has been challenging at times. Even though not widely advertised in the media or other circles, the truth remains that…
Munich. BMW AG has secured a 15.16 percent stake in SGL Carbon SE. The company is thereby strengthening its focus on lightweight construction and the use of carbon fibre reinforced plastics (CFRP) in automobile manufacture….
BMW and MOG today announced availability of MOG’s award winning on-demand music service in all 2011 BMW vehicles equipped with the BMW Apps and MINI Connected option in the US. This is the first integration…
BMW announces a recall of 32,000 vehicles to replace potentially faulty electric auxiliary water pumps that can overheat and cause a vehicle fire. The Munich-based automaker says the recall applies to 2008-2011 5 Series, 5…
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