Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
World Debut: 2012 BMW 1 Series Convertible

World Debut: 2012 BMW 1 Series Convertible

Press Release: BMW today announced several modifications to the 2012 BMW 1 Series Convertible that accentuate efficiency and premium quality. The unmistakable profile of the 1 Series Convertible, which represents the purest expression of BMW…

World Premiere: 2012 BMW 1 SERIES COUPE

World Premiere: 2012 BMW 1 SERIES COUPE

Press Release: BMW today announced several modifications to the 2012 BMW 1 Series Coupe that accentuate efficiency and premium quality. The unmistakable profile of the 1 Series Coupe, which represents the purest expression of BMW…

BMW Performance Accessories for the BMW X5

BMW Performance Accessories for the BMW X5

Press Release: BMW has announced the North American availability of BMW Performance brand accessories for the trendsetting X5 Sports Activity Vehicle®. The new BMW Performance parts for the X5 include aerodynamic components, aluminum pedals, special…

Karim Habib returns to BMW as Head of Exterior Design

Tommy Milner and Eric Riehle talk about BMW Performance Parts

Tommy Milner, ex-BMW Rahal Letterman racing driver and Eric Riehle, BMWNA Performance Development Manager, sit down to talk about BMW’s Performance Parts program and its offerings. Milner and Riehle begin talking about the incredible sound…

Comparison: BMW 1M vs Porsche Cayman S and Audi TT RS

Comparison: BMW 1M vs Porsche Cayman S and Audi TT RS

It seems like we’re not the only ones comparing the new BMW 1 Series M Coupe against its competitors. BMW UK features on their online website a performance comparison between “the baby-M” and Porsche Cayman…

BMW 1M in Alpine White and Black Sapphire

BMW 1M in Alpine White and Black Sapphire

After seeing the 1M in the Valencia Orange paint, it is time to have a look at the other two colors offered by BMW for their “baby M”: Alpine White and Black Sapphire. High-resolution photos…

Wallpapers: BMW 1M

Wallpapers: BMW 1M

BMW just released a set of high-resolution wallpapers showcasing the new 1 Series M Coupe. With the Valencia Orange paint and a bit of Photoshop help, the 1M stands out even more. The aggressive front-fascia…