Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Fifth Gear - 2012 BMW 1 Series Review

Fifth Gear – 2012 BMW 1 Series Review

The automotive crew at Fifth Gear review BMW’s latest model, the new, redesigned and somewhat controversial 2012 BMW 1 Series. To make it even more interesting, Fifth Gear filmed the review with an….iPhone 4. As…

Pebble Beach 2011: Ultimate Photo Gallery

Each year, Classic Car Week on the Monterey Peninsula leads into one of the biggest classic car shows in the world, Pebble Beach Concours d’Elegance. Visitors and cars fly in from around the world, and…

Video: New BMW M5. Green Hell Fly & Drive

Here is the entire footage of the “BMW M5 Green Hell Fly & Drive.” BMW has teased yesterday with the short trailer, but the full video gives us a better idea of what to expect…

Pebble Beach 2011: BMW 328 Hommage

Teaser Video: BMW M5. Green Hell Drive and Fly

Teaser Video: BMW M5. Green Hell Drive and Fly

Last month, BMW M Power opened the registration gates for an exclusive and unique event. Thousand of M fans and not only already registered for the new BMW M5 at http://www.m-power.com, and six of them…

Videos: 2012 BMW Z4 sDrive28i with four-cylinder engine

Videos: 2012 BMW Z4 sDrive28i with four-cylinder engine

Starting this fall, BMW of North America will introduce an update to the BMW Z4 sDrive28i model. The change comes from underneath the hood where BMW replaces the six-cylinder natural aspirated engine with a new…

BMW: "X1 is indefinitely postponed for US market"

BMW: “X1 is indefinitely postponed for US market”

At a recent BMW event, we learned that for now, the BMW X1 has been indefinitely postponed in the United States. In the following days, we learned through unofficial channels that the entry-level Sports Activity…

New free BMW and MINI tire warranty in Europe

New free BMW and MINI tire warranty in Europe

By offering the new free BMW and MINI tyre warranty, the BMW Group is again affirming the confidence and peace of mind offered by the sustainable quality of tyres sold through its dealer network in…

Video: 2012 BMW 650i Coupe with M-Sport Package

Video: 2012 BMW 650i Coupe with M-Sport Package

A new video commercial of the new 2012 BMW 650i Coupe was filmed during the U.S. press launch of the high-end coupe. The video features a Vermillion Red 650i Coupe with the aggressive and imposing…