Tag Archives: bmw-designworks


Laurenz Schaffer New President of BMW DesignworksUSA

News | October 13th, 2009 by Horatiu Boeriu

Germany, California, Germany, and back to California again: Laurenz Schaffer, Director of the Munich Studio of BMW Group DesignworksUSA since the year 2000, will be …

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Behind the scenes at BMW Design Works USA

Videos | June 27th, 2009 by Horatiu Boeriu

BMW North America decided to release a behind the scenes video of their design studio facility in California. Those of you that might now know, …

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BMW Designworks creates the interior cabin of the new Falcon 7X business jet

Others | May 15th, 2009 by Horatiu Boeriu

BMW Group DesignworksUSA and Dassault Aviation announced their latest successful collaboration, the interior cabin of the new Falcon 7X business jet. The Falcon 7X with …

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BMW Group DesignworksUSA designs the Bavaria Cruiser 55 yacht

Others | April 27th, 2009 by Horatiu Boeriu

In January 2009, the BAVARIA Yachtbau GmbH announced BMW Group DesignworksUSA as their new design associate and commissioned the global design consultancy and subsidiary of …

BMW DesignworksUSA Hydrogen Salt Flat Racer

Interesting | April 20th, 2009 by Horatiu Boeriu

If you already started scratching your head because of the ambiguous title, STOP, we’ll explain it in a second. Back in November at the L.A …

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BMW DesignWorks designs a futuristic computer case

Others | March 7th, 2009 by Horatiu Boeriu

At CEBIT 2009, world’s largest computer expo, BMW Designworks USA in cooperation with Thermaltake presented a futuristic computer case named Level 10.  As we know, …

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Bavaria Deep Blue 46 by BMW DesignworksUSA

Interesting | January 26th, 2009 by Horatiu Boeriu

No, the Deep Blue 46 is not a new BMW vehicle, but rather a …yacht. Yacht manufacturer Bavaria Yachtbau GmbH has partnered with California based, …

Who is behind the design of recent BMW models?

Interesting | November 16th, 2008 by Horatiu Boeriu

I am sure this is a question that of you might have asked before and looked for an answer. While some designers are more known …

BMW Designs an Expresso Machine for Starbucks

Interesting | November 20th, 2007 by Horatiu Bo

Two of the most respectable and valued brands in the U.S, BMW and Starbucks, have decided to work together in designing the Ultimate Expresso Machine. …

BMW Designworks – Money buys you luxury

Interesting | July 9th, 2007 by Horatiu Bo

BMW Designworks. What? Who? That’s right, I haven’t heard of this title as well, until recently. I was reading John Chow’s Blog (a great blog …