Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW 1M: Sapphire Black and Alpine White colors

BMW 1M: Sapphire Black and Alpine White colors

Valencia Orange has been the preferred marketing color for the new BMW 1M, but many BMW fans and potential buyers have become increasingly anxious to see the new “baby-M” in other colors as well. The…

Geneva 2011: New BMW Performance Parts

Geneva 2011: New BMW Performance Parts

Every year, Geneva Motor Show hosts for BMW the launch of new Performance Accessories meant to increase the performance and the looks of several BMW vehicles. At this year’s first major European auto show, BMW…

The newest in Z4 artwork by 3D Design

New BMW X3 is voted “Off-Roader of the Year 2011”

New BMW X3 is voted “Off-Roader of the Year 2011”

Only weeks after its market launch it has already been hailed “Off-Roader of the Year”. The new BMW X3 has made an instant and lasting impression on fans of all-wheel-drive vehicles: readers of Germany’s Off…

Video: 2012 BMW ActiveE

Video: 2012 BMW ActiveE

Ahead of its Geneva premiere, BMW unveiled today the brand’s first electric vehicle: BMW ActiveE. The 1 Series Coupe electric conversion pilot kicks off in summer of 2011 and the field trial will build on…

First Video: BMW Vision ConnectedDrive

First Video: BMW Vision ConnectedDrive

BMW just released the first video of the new Vision ConnectedDrive Concept. The futuristic concept will make its world debut on March 1st at the Geneva Motor Show. The all-electric Vision ConnectedDrive uses some design…

BMW Vision ConnectedDrive: The Exterior Design

BMW Vision ConnectedDrive: The Exterior Design

With every new BMW, the main discussion revolves around design, and recently, it almost always starts with Bangle vs. Van Hooydonk design ideas. Without a doubt, the latest BMW Vision ConnectedDrive was conceived under the…

World Debut: BMW ActiveE

World Debut: BMW ActiveE

With the world premiere of the BMW Concept ActiveE at the beginning of 2010, just a year after presenting the MINI E, the BMW Group underscored the rapid and consistent continuation of its intensive research…

BMW Vision ConnectedDrive: Driving Scenarios

BMW Vision ConnectedDrive: Driving Scenarios

Both visually and technically, the Vision BMW ConnectedDrive points out that a possible mass production vehicle is still far down the road. The latest concept comes to Geneva to showcase some of BMW’s newest technology…