Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW 1M in Dakar Yellow

BMW 1M in Dakar Yellow

Powerbeast gives the BMW 1M a special look. From an Alpine White pain, the baby-M goes to the flashy, yet gorgeous Dakar Yellow. The last Dakar Yellow BMW that we saw came from IND Distribution…

Video: BMW M Performance Parts. Development.

Video: BMW M Performance Parts. Development.

BMW M Performance Parts stands for original BMW retrofit equipment in four categories: aerodynamics, drivetrain, cockpit and chassis. To provide the best parts for customized and even sportier design, a lot of work has to…

2012 BMW Ring-Taxi

2012 BMW Ring-Taxi

In hot demand – can be booked every week from Monday. For many, taking a trip in the BMW Ring-Taxi through the “Green Hell” is one of the most exciting experiences money can buy. This…

VF620 Supercharged E90 M3 in Matte Estoril Blue

The 2012 BMW M Sales Awards

The 2012 BMW M Sales Awards

The now-annual BMW M Sales Awards took place this year in the beautiful, chic and sunny Miami, Florida. The ultra-exclusive event was created to recognize the top M sales people from around the world and…

BMW Team RLL - Long Beach ALMS Preview

BMW Team RLL – Long Beach ALMS Preview

Following a four-week intermission after BMW Team RLL’s GT class victory at the 12 Hours of Sebring American Le Mans Series curtain-raiser the second act of the team’s ALMS GT class title defense will be…