BMW today announced the launch of its short film series titled, “Alter Egos.” Revealing the hidden “alter egos” of personalities such as Donna Karan, Ed Norton, Kevin Bacon, Glenn O’Brien, Tory Burch and David Yurman,…
In celebration of the one-year countdown to the London 2012 Olympic Games, BMW, the Official Mobility Partner of the United States Olympic Committee (USOC), today announced the BMW Performance Team, an elite team of Olympic…
BMW has scooped up no fewer than three of the coveted awards presented by the German Design Council in the Automotive Brand Contest, the new international brand and design competition launched this year. The winner…
As reported by us last week, Ludwigh Willisch will replace Jim O’Donnell as CEO of BMWUSA. First rumors of his replacement were heard by BMWBLOG team at New York Auto Show, but we refrained from…
BMW executive Ludwig Willisch, who has led the company’s sales operations in Europe and Japan, will take over as CEO of BMW of North America on Oct. 1. The move comes with no surprises to…
New BART train cars to enhance the quality of future public transit. Train cars anticipated to enter service by 2017. DesignworksUSA, the design consultancy and subsidiary of BMW Group, announces the start of an ambitious…
According to Automotive News, BMW Financial Services is looking to add two new items to the offerings for lease and pre-owned vehicle customers. One is an excess-wear-and-tear policy for lease customers that will allow for…
Lincoln might be the next player in the automotive premium market. The mother-company, Ford, announced its plans to revamp the Lincoln brand by giving it a new identify as a producer of high-tech, understated luxury…
BMW Group has today handed over the first vehicle to the London Organising Committee of the Olympic Games (LOCOG) to support the 2012 Games – and it’s a bicycle. Global Sales and Marketing Director for…
Munich . Thanks to strong demand on the international auto markets during the second quarter and for the full year, the BMW Group now expects that business performance and earnings will be significantly better than…
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