Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Live Photos: BMW i3 and i8

Live Photos: BMW i3 and i8

BMWBLOG brings you the first live photos of the new BMW i3 and i8. Unveiled today in Frankfurt, the new BMW i vehicles mark the beginning of a new era for BMW. The two vehicles…

Just The Facts: BMW i8 and BMW i3

Just The Facts: BMW i8 and BMW i3

Earlier today, BMW unveiled their future and biggest best ever for the Munich-based brand. The new BMW i3 and BMW i8 plan to disrupt the electric and hybrids segment delivering not only high-efficiency, but also…

Videos: BMW i3 and BMW i8

Videos: BMW i3 and BMW i8

Here are the first videos of the all-new BMW i3 and BMW i8 unveiled earlier in Frankfurt, Germany. The new BMW i3 and BMW i8 plan to disrupt the electric and hybrids segment delivering not…

World Premiere: BMW i3

World Premiere: BMW i3 and BMW i8

World Premiere: BMW i3 and BMW i8

The BMW Group showcases its visions of future mobility in the shape of the BMW i3 Concept and BMW i8 Concept studies. Unveiled for the first time, these concept vehicles provide a glimpse of the…

BMWUSA Presents “Alter Egos” Short Films Series

BMW today announced the launch of its short film series titled, “Alter Egos.” Revealing the hidden “alter egos” of personalities such as Donna Karan, Ed Norton, Kevin Bacon, Glenn O’Brien, Tory Burch and David Yurman,…

Fall 2011: BMW Z4 with Exclusive Canyon Brown Package

Starting in Fall 2011, the 2012 BMW Z4 Roadster will be offered with a new, unique and exclusive package. Dubbed Canyon Brown, the new package replaces the previously popular Ivory White Leather Package. The new…