Reach Now

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BMW seeking additional partners for its mobility joint-venture

In an interview for the German newspaper Frankfurter Allgemeine Sonntagszeitung, BMW’s newly appointed CEO Oliver Zipse expressed his full openness to attract new partners and collaborators in the mobility services venture. Back in late February…

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BMW’s ReachNow Ends Brooklyn Car-sharing Program

BMW’s ReachNow car-sharing program will be ending its free-floating service in Brooklyn, due to a large amount of damage to vehicles and high maintenance costs. “Despite great interest and support from the community in Brooklyn,…