BMW Super Bild: Gulf Themed M3

Interesting | May 20th, 2013 by 2
Gulf Livery M3 SC 750x500

There exist few motorsport liveries that absolutely reach deep into your soul and stirs your emotions, fewer yet that when you see it in a car meet or an auto show from afar you absolutely know what it is. A few that come to mind are the Martini Racing livery that started in 1968 and the BMW Motorsport theme from 1973. But none tug at my heart strings like the Gulf Livery first seen in the 1960s. When I see it, it stops me in my tracks with my mouth agape.

The Gulf Oil colors were most synonymous for its famously sponsored John Wyer Automotive team in the 1960s and early ’70s. The signature light blue and orange color scheme associated with Ford GT40 and Porsche 917 are one of the most famous corporate racing colors and have been replicated by other racing teams sponsored by Gulf.

Gulf Livery M3 SC 655x355

Much of its popularity is attributed to the fact that in the 1971 film Le Mans, Steve McQueen’s character, Michael Delaney, drives for the Gulf team. As a result of McQueen’s increasing popularity following his death and the increasing popularity of the Heuer Monaco which he wore at the film, TAG Heuer released a limited edition of the watch with the Gulf logo and trademark color scheme. In the same era, Gulf Oil also sponsored Team McLaren during the Bruce McLaren days, which used a papaya orange color scheme with Gulf blue for lettering.

This week’s Super Bild is a Gulf Theme wrapped E92 M3 hiding a Supercharger under the hood mated to a manual transmission reportedly making 500 wheel horsepower. It sits on a set of Klassen one off rims with a set of custom matching powder coated Stoptech brakes peaking through.

There isn’t more info on this project M3 so I can’t wait to read more about it. For now let’s just enjoy this Super Bild and let your inner Michael Delaney shine through.

Have a Super Bild? Send it to me at

Source and a few more images from the photographer:

2 responses to “BMW Super Bild: Gulf Themed M3”

  1. EVH1 says:

    I’ve always loved that color scheme since I saw the MaQueen movie back in the day. I toyed with the idea of painting my 2011 M3 this way and I’m glad to see it down. If I build a dedicated trackday car – it’ll be like this one. Wicked good!

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