On a red-eye flight from Toronto to Frankfurt it can be difficult to get inspired. I was on such a flight last night, jetting on to the Austrian Alps after connecting in Frankfurt. But never mind my itinerary, what inspired me on this flight was the reading material of a fellow passenger.
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Peering over the shoulder of the gentleman across the isle, I noticed a familiar photograph on his iPhone. I’m not a nosy-Nancy so don’t judge – but the webpage layout was instantly recognizable, even in my periphery. As it turns out, this passenger was reading my BMWBLOG styling analysis of the new 6 series Gran Coupe, published only that morning.
I have to admit to a warm and fuzzy feeling permeating my innards at the site of a random airline passenger reading BMWBLOG. With well over a million readers a month world-wide it is more likely than ever that you will bump into a fellow BMWBLOG reader, but nonetheless, this experience made my day.
From the grassroots vision of a BMW centric news website, BMWBLOG has gone on to become somewhat of a rock star of the internet. I can say that with impunity and humility as I am but a scribe for this website, and indeed not its founder. Of course, BMWBLOG got to where it is by keeping an ear to the ground and carefully responding to the ever-evolving trends of new media. It was only by constant improvement that we got to where we are, and constant improvement remains the only avenue for continued growth and success as the preeminent source of BMW Group news and reviews online.
We look forward to exploring new forms of media and building upon our website to continue engaging you, our valued reader. Thus, it is time for you to have your say. This week’s Opposite Lock is devoted to you, and your thoughts. We built this site for you, and now we want to know how you think we can improve. Please lambast us with ideas, criticisms (constructive and otherwise!) and wish lists (what you would like to see from us from more video content to new font style to specific car reviews or comparisons you’ve been longing for, languages you would like to see sister sites published in, etc).
It’s time to have YOUR say. Please leave your comments below, there is plenty of room for all.
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