In June of this year, BMW of North America released a Limited Edition BMW M3 with an unique paint: matte Frozen Gray. Only 30 units of the 2011 Frozen Gray M3 Coupe were produced, offered with the special exterior color, exclusive sport seats and special interior elements that will differentiate the Limited Edition M3 from the standard model.
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The M3 Coupe dedicated to BMW enthusiasts was painted in a special matte-gray paint, Frozen Gray, with a deep metallic luster, which highlights the athletic contours of the M3. The interior are unique too, a combination of Fox Red / Black bi-color Novillo leather.
Within fifteen minutes after going on sale, BMWNA announced that all units have been pre-ordered and sold out. Fast forward a few months later, and a Florida-based dealership surprisingly has one of those limited edition Frozen Gray M3s sitting in their lot. Vista BMW/MINI in Coconut Creek, FL has a Frozen Gray BMW M3 in its possession which it is now selling for $98,900, and their including the one day enrollment in the BMW Performance Driving School that was part of the original sales deal.
Here are some other highlights of the Limited Edition M3: powered by the 4.0-liter, 414-horsepower M V8 and equipped with BMW’s M Double Clutch Transmission (M DCT), which lowers the 0-60mph acceleration time of the M3 to 4.5 seconds from 4.7 (6-speed manual), the 2011 Frozen Gray M3 Coupe sports the new M3 Competition Package, which reduces vehicle ride height by 10mm and includes unique 19” wheels with wider offset for enhanced stability, standard Electronic Damping Control with enhanced programming, and higher-threshold programming for the M Dynamic Mode.
Equipment List: 2011 BMW Frozen Gray M3 Coupe.
• BMW Individual Frozen Gray Metallic exterior paint.
• BMW Individual bi-color (black with red) Novillo Leather interior.
• M DCT Transmission
• Competition Package – Electronic Damping Control, 19” light-alloy wheels, lowered suspension, sport mapping for EDC and DSC.
• Premium Package – Power folding mirrors, universal garage door opener, digital compass mirror, BMW Assist with Bluetooth, Novillo Leather, Carbon Leather trim.
• Technology Package – M Drive system, Comfort Access system, Navigation system, Voice Command system, Real Time Traffic Information system.
• Heated Front Seats
• Rear Park Distance Control
• Enhanced Premium Sound System
• Satellite Radio with 1-year subscription
• iPod and USB Adaptor