BMW's "Never Stand Still" latest marketing gimmick was launched on Tuesday in the Red Square, Moscow. BMWBlog covered the event in a few articles and we posted some photos and an a video of the world's largest hourglass installation.
It took nine days to build this largest steel hourglass and BMW seems to be very proud of it. Also, it represents the official launch of the new BMW 7 Series and to quote BMW: "this is a start for new performance levels. "
And here is the official video from bmw-web.tv