Tag Archives: Ultimate Driving Machine

bmw logo 11 530x500 BMW: The Ultimate Autonomous Driving Machine?

BMW: The Ultimate Autonomous Driving Machine?

Interesting, Others | August 11th, 2015 by Nico DeMattia

BMW’s slogan for as long as I can remember has been “The Ultimate Driving Machine.” In many ways, BMW has stayed true to this slogan, …

2012 bmw 328i review 061 750x500 The Ultimate Driving Machine: BMW 3 Series ad from Australia

The Ultimate Driving Machine: BMW 3 Series ad from Australia

3-Series | March 20th, 2012 by Horatiu Boeriu

BMW Australia delivers two video ads that build atop the “Ultimate Driving Machine” slogan while introducing the new 2012 BMW 3 Series for the Australian …

bmw ultimate driving machine ad Video Ad: Ultimate Driving Machine

Video Ad: “Ultimate Driving Machine”

Videos | January 9th, 2012 by Horatiu Boeriu

Here is the comeback video of BMW’s “Ultimate Driving Machine” advertising campaign. The “Ultimate Driving Machine” slogan returns replacing the highly-controversial “Joy” ads that ran …

the ultimate driving machine12 750x500 The ultimate driving machine” slogan makes a comback

“The ultimate driving machine” slogan makes a comback

News | January 6th, 2012 by Horatiu Boeriu

BMW of North America will introduce its new brand advertising on Saturday, reinforcing its image as “the ultimate driving machine” as it introduces 14 new …

bmw 5 series refuel ad Video Ad: BMW 5 Series Refuel reintroduces the Ultimate Driving Machine slogan

Video Ad: BMW 5 Series Refuel reintroduces the “Ultimate Driving Machine” slogan

Videos | April 30th, 2011 by Horatiu Boeriu

Advertising Agency Grey West, the same ad shop responsible for the Sony Ericsson Open in Miami, reintroduces us to the “Ultimate Driving Machine” slogan through …

Video: BMW Media Discussion with Jack Pitney, VP BMWNA

Videos | May 7th, 2010 by Horatiu Boeriu

Jack Pitney, Vice President of Marketing at BMW North America, met with journalists at an event in Birmingham, Michigan. Topic of discussion? BMW’s “Secret Sauce” …

Live Webcast with Jack Pitney, VP of Marketing BMWNA – April 1, 2:30PM EST

Interesting | March 31st, 2010 by Horatiu Boeriu

Take 2 and action. We have regrouped, learned from the previous unfortunate experience and with the help of BMW of North America, we have rescheduled …

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