Dynamic ability, comfort, efficiency, aesthetic allure and a profusion of innovations designed to enhance driving pleasure – the BMW 5 Series contains all the signature ingredients of a best-selling model at the premium end of the executive segment. Indeed, consistently rising … Continue reading

Sebring

BMW Conversations: Live Chat At Sebring
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In Racing, on March 14th, 2011

BMW Conversations returns this week at the Sebring International Raceway. The live chat previews the 2011 American Le Mans Series which begins Saturday, March 19th. BMW Rahal Letterman Lanigan Racing will enter this year’s competition with two new BMW M3 … Continue reading
Spotted: ALMS M3 GT in Bare Carbon Fiber
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In Racing, on January 28th, 2011

We’ve just been sent a snap shot of what looks to be the 2011 BMW M3 GT entrant for the American Le Mans Series. Earlier today, a fan posted the picture below on their Facebook page of what we believe … Continue reading
SkiddMark joins Team BMW Rahal Letterman at the Sebring 12Hrs
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In Racing, on April 5th, 2010

The 2010 season of American LeMans has kicked off two weeks ago with the 12 Hour race at Sebring. Despite a disappointing qualification session, BMW Rahal Letterman Racing Team has scored a promising 2nd and 3rd place. Just a few … Continue reading
BMW Rahal Letterman Racing Team Scores 2nd and 3rd place in 12 Hour Sebring
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In Racing, on March 21st, 2010

The BMW Rahal Letterman Racing Team proved JOY IS BMW with a double-podium class finish for the BMW M3 GT Coupes in yesterday’s 58th annual American Le Mans Series 12 Hours of Sebring. Bill Auberlen, Tommy Milner and Dirk Werner … Continue reading
The Making of the 12 Hours of Sebring Commercial
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In Racing, on March 20th, 2010

BMW is a company known for successful, succinct advertising campaigns. In fact, BMW would not be themselves without a clever yet interesting ad – whatever their message may be. However, sometimes even more interesting than the ad itself is how … Continue reading
BMW Rahal Letterman Qualifying Result – 12 Hours of Sebring
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In Racing, on March 20th, 2010

The BMW Rahal Letterman Racing Team completed an intense week of pre-race preparations and practice with a bittersweet qualifying result for the 58th running of the American Le Mans Series 12 Hours of Sebring. The No. 92 and No. 90 … Continue reading
BMW Rahal Letterman Racing Team Launches 2010 Season at Sebring
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In Racing, on March 15th, 2010

The BMW Rahal Letterman Racing Team takes the green flag for the 2010 season of the American Le Mans Series at the 58th annual 12 Hours of Sebring on March 20th. The team has entered two BMW M3s, each competition-hardened … Continue reading
Video: “Joy is Racing.” BMW M3 GT at Sebring
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In Featured Posts, Racing, on March 11th, 2010

BMW NA Motorsport releases a new video of the BMW M3 GT at Sebring. Titled “Joy is Racing”, the new footage takes us behind the stage of the BMW Rahal Letterman Racing Team and gives us a glance at what … Continue reading
12 Hours of Sebring – Shakedown
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In Featured Posts, Racing, on March 10th, 2010

It was dark, humid, and overcast when I started the day at 6AM in Sebring, Florida. However, by the time I was showered and dressed at 6:45AM I could already hear the roar of high-powered machinery echoing across the flat … Continue reading