Tag Archives: miniwood

miniwood-vide

MINIWOOD: Behind the scenes

Videos | March 4th, 2010 by Horatiu Boeriu

Two days ago, the Youtube MINI Channel and MINI’s marketing department released another innovative project: MINIWOOD, a staged guerilla campaign in honor of the world …

miniwood

MINIWOOD: MINI takes over Geneva

Videos | March 3rd, 2010 by Horatiu Boeriu

In honor of the world premiere of the MINI Countryman in Geneva, MINI staged a guerilla campaign called MINIWOOD. The city of Geneva was the …

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