Tag Archives: MINI viral

MINI Rail no.3 750x500 MINI Countryman Product Design Competition   Winning Ideas Displayed as Prototypes

MINI Countryman Product Design Competition – Winning Ideas Displayed as Prototypes

MINI | October 27th, 2010 by Gabriela

This spring MINI has launched a Product Design Competition to celebrate the launch of the MINI Countryman. The competition was designed around the MINI Center …

Funny Video: MINI Taunts Porsche With Rocky IV Spoof

Videos | June 17th, 2010 by Horatiu Boeriu

Marketing majors, advertising gurus, video producers and directors…please make room for the leader in the online marketing campaigns: MINI. In their latest viral video, MINI …

P90057636 MINI launches Product Design Competition

MINI launches Product Design Competition

Featured Posts, MINI | March 11th, 2010 by Horatiu Boeriu

MINI’s  marketing machine is at work again. Known for their unique, personal approach with their marketing campaigns, MINI launches a new interesting challenge for all …

miniwood vide 750x500 MINIWOOD: Behind the scenes

MINIWOOD: Behind the scenes

Videos | March 4th, 2010 by Horatiu Boeriu

Two days ago, the Youtube MINI Channel and MINI’s marketing department released another innovative project: MINIWOOD, a staged guerilla campaign in honor of the world …

miniwood 750x500 MINIWOOD: MINI takes over Geneva

MINIWOOD: MINI takes over Geneva

Videos | March 3rd, 2010 by Horatiu Boeriu

In honor of the world premiere of the MINI Countryman in Geneva, MINI staged a guerilla campaign called MINIWOOD. The city of Geneva was the …

why buy bmw 750x500 Viral video: Why Drive a BMW?

Viral video: “Why Drive a BMW?”

Videos | February 12th, 2010 by Horatiu Boeriu

Let me start by saying that the following video has NOT been produced nor sanctioned by BMW. We don’t have the full details on who …

mini xmas boxes1.jpg 750x500 Mini Amsterdam: Christmas boxes   Yet another successful viral

Mini Amsterdam: Christmas boxes – Yet another successful viral

MINI | January 3rd, 2010 by Horatiu Boeriu

The marketing geniuses at MINI have done it again and slowly, they are becoming the leaders in viral marketing within the automotive industry. Along with …

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