Tag Archives: marketing

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BMW X1: Spread the joy

BMW X1 | May 20th, 2009 by Horatiu Boeriu

BMW is increasing their marketing effort in promoting the upcoming BMW X1 official launch. Last week, we showed you a series of  videos part of …

Videos: BMW X1 Viral Marketing

Videos | May 15th, 2009 by Horatiu Boeriu

Early next year, BMW aligned to the latest “marketing standards” and launched the “Rampenfest” viral video which was supposed to keep us on our toes …

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Billboards War: BMW vs. Audi

Interesting | April 13th, 2009 by Horatiu Boeriu

BMW and Audi are dueling again, but this time, onto the “marketing battle field”. And what would be the best place to do so other …

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2009 BMW 7 Series Brochure

7-series | September 5th, 2008 by Horatiu Boeriu

Since we are getting closer to the 2009 BMW 7 Series launch date, BMW has already started to mail out the official 7 series brochure. …

BMW’s new viral marketing campaign

1-series | March 25th, 2008 by Horatiu Boeriu

About a month ago, we have posted an article on the newest BMW 1-series marketing campaign. We expected this viral campaign to have started before …

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