BMW becomes every day more involved with startups and new technologies. Last month, location-based services app Glympse announced a partnership with BMW. The app enabled Prague residents to sign up to test drive a BMW 1 Series by “liking” the … Continue reading

BMW Group launches a new iPhone App. Dubbed “Born Electric Cam”, the app expands the photographic possibilities of the iPhone and makes every picture a graphic work of art. Similar to other photo sharing apps, like Instagram, Color or Path, … Continue reading

BMW launches Evolve, an iPhone app that gives conventional car drivers a taste of how electric-vehicles work. The mobile app is available for iPhone and Android smartphones and it works…without you owning an electric vehicle. Customers considering an electric-vehicle but … Continue reading

BMW is stepping up their efforts in the mobile applications market. The latest app comes from BMW of North America and is titled: “BMW X3 Anywhere”. The app is built on the augmented reality principle and offers some imaginary settings … Continue reading

BMW of North America today introduced a personalized smartphone application for its Roadside Assistance service in the United States. BMW Roadside Assistance is included as part of BMW Ultimate Service® with every new and Certified Pre-Owned BMW model, and is … Continue reading

You may remember last fall when BMW launched the Roadside MINI App (www.roadsidemobile.com/mini) last fall. Today, Roadside is expanding its Smartphone app to BMW and it will be available on April 8th, 2010 (www.roadsidemobile.com/bmw). BMW The benefits remain similar for … Continue reading