Last week, after five years of partnership, GSD&M marketing agency and BMW have part ways. The end of the collaboration is set for December 31 when the nearly $140 million contract expires. At the time, we reported that At that … Continue reading
BMW News, Reviews, Test Drives and more
The good old days of the German sport sedan were much simpler times. Your carmaker of choice – be it Audi, BMW or Mercedes – would bolt together a supremely competent family sedan that blended high-class comfort and luxury with … Continue reading
Tesla has had quite a good run lately. Their stock has nearly tripled in the past six months; the Model S has been showered with accolades including Motor Trends 2013 Car of The Year, Automobile Magazines 2013 Automobile of The … Continue reading
BMW attempts to lure in new customers across the United States with a drive and compare event they call the BMW Ultimate Driving Experience. They trot out representative examples of their model line (with the glaring exception of M product … Continue reading
The new BMW M5 Facelift made its world debut this past weekend at the annual M Festival. The M Division chose to introduce their most iconic model in front of tens of thousands of fans attending the 3-day long event. … Continue reading
BMW M unveiled today the BMW M5 Facelift at the 2013 M Festival. Albert Biermann, Head of Engineering at M, and Thomas Schemera, Marketing Director for BMW M, introduced visual and power upgrades to the popular sporty sedan. Along with … Continue reading
Dynamic ability, comfort, efficiency, aesthetic allure and a profusion of innovations designed to enhance driving pleasure – the BMW 5 Series contains all the signature ingredients of a best-selling model at the premium end of the executive segment. Indeed, consistently rising … Continue reading
Last week, after five years of partnership, GSD&M marketing agency and BMW have part ways. The end of the collaboration is set for December 31 when the nearly $140 million contract expires. At the time, we reported that At that … Continue reading
BMWBLOG is proud to announce the exclusive online premiere of the BMW M3 GT commercial for the 2010 American Le Mans Series. The commercial, debuting for television on SPEEDTV today, celebrates the second season of the M3 GT in ALMS … Continue reading
BMW AG has selected GSD&M Idea City, based in Austin TX, as its lead global agency of creative for brand advertising communications. Prior to this decision, the global creative duties were shared among various international marketing agencies, operating independently from … Continue reading